Communications collateral is a critical component of turning objectives into results and missions into achievements. From product packaging to educational factsheets, we will help you envision and produce captivating materials that deliver your message and engage your audience.
Services: creative concepting; messaging and copy development; print materials—flyers, brochures, mailers; point of purchase—packaging, in-store signage; digital—newsletters, infographics, advertisements; illustrations – print and digital
Federal Highway Administration Report and Brochures
The Federal Highway Administration needed to raise awareness about the important research being conducted by its Office of Planning, Environment, and Realty (HEP), covering topics such as environmental justice, bicycle and pedestrian infrastructure, and sustainable transportation design. Cadmus developed a suite of materials, including a sleek tri-fold brochure, compact social media and web promotional card, and in-depth research project factsheets, to promote the scope, results, and applications of HEP research with content and messaging designed to resonate with the priorities of the target audience.