Every leader is at some point called upon to manage change—that vast, complex project that could be a game-changer for the organization. Imagine for a moment it’s your turn. The Method and the Magic conveys our proven method that ensures the success of challenging organization-wide transitions. It’s a proven multi-disciplinary strategy integrating change management and communications, evolved from years of practical experience helping organizations navigate change successfully. Based upon common-sense principles, informed by the best thinking in our field and guided by knowledge of human behavior, it’s more than a method. Much more.
